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February 5, 2025

PMS Downtime? Here’s Why Your Website Should Never Go Down

How Flow ensures uptime and independence from your property management system.

Protecting Your Business from Lost Bookings and Frustrated Guests

Property Management Systems (PMS) are critical for running a vacation rental business—but they aren’t always reliable. If your website depends on your PMS and it goes down, you’re left with a dead site and lost bookings. Flow ensures your website is always live, independent of PMS disruptions.

The Hidden Risk of PMS Downtime

A PMS outage doesn’t just affect backend operations—it can shut down your entire booking experience. Common risks include:

  • No Online Bookings: Guests trying to reserve a stay are met with errors or blank pages.
  • SEO Damage: Google flags frequent downtime, hurting search rankings.
  • Guest Trust Issues: A broken website lowers credibility and drives guests to competitors.

Why Flow Keeps You Online—Always

Flow-built websites operate independently from your PMS, ensuring 100% uptime even if your PMS crashes. How?

Decoupled PMS Syncing: Bookings continue to flow, even when your PMS is offline.
Cloud Infrastructure: Ultra-reliable servers prevent website failures.
Real-Time Data Caching: Ensures property listings and rates stay updated even during outages.
Fail-Safe Booking Engine: Guests can reserve directly, no PMS dependency required.

The Competitive Edge of a Reliable Website

A high-performance, always-on direct booking website ensures:

  • More Direct Bookings: Guests can book seamlessly, even during PMS disruptions.
  • Higher SEO Rankings: Google rewards websites that maintain continuous uptime.
  • Stronger Brand Trust: A flawless user experience builds guest confidence in your brand.

PMS Downtime is Inevitable—Your Website Going Down Isn’t

Your PMS might experience outages, but your website shouldn’t. Flow ensures your direct booking site stays online, fast, and fully functional at all times.

Don’t let PMS failures cost you revenue. Stay online. Stay booked.

Curious to dive deeper?

See how One Oak Flow can help your business grow smarter and faster.

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